Innovative developments - Import export

Development and innovation is a constant in the virtual space. It is paramount for businesses to adapt to emerging new features and tools in order to make the web user experience more comfortable and efficient. At Digital Aesthetics, our IT team handles web development projects, business systems integrations, coding, server management, web security and speed optimisation for a host of healthcare & beauty industry clients.

Lightweight, portable and wearable, this accurate and easy to use optical particle counter is the latest and continually developing innovation in monitoring technology.

On the web, you have 3-4 seconds to convince any user to stick around. As with any sector, development and innovation is always arriving in the virtual space. It is important for businesses to adapt to emerging new technologies in order to make the user experience more comfortable. At Caliston, our in-house IT team handles web development projects, business systems integrations, coding, server management, web security and speed optimisation with the utmost care and expertise.

AdProbe is based on the ground-breaking report by Les Binet and Peter Field into advertising effectiveness in their report ‘Marketing in the Era of Accountability‘. Our framework and approach to Ad Testing have been designed to optimise ROI. AdProbe incorporates new innovative ideas that can help develop that initial creative pitch into a fully executed Advert. The ability to hear from your targeted consumer and catching those mistakes before it's too late is vital, and so AdProbe provides you with the maximum efficiency and confidence going into your Ad Campaign, which everyone wants, right? AdProbe can also be used to compare and contract your advert with your competitors, so you can see where both your brand and others are valued and ranked from the target audience, again providing insight into where your advertising executions can be improved today.