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Countertops are essential point-of-sale (POS) display areas located at checkout counters or service desks, designed to drive last-minute impulse purchases. These strategic spaces are ideal for showcasing small, high-margin items like snacks, accessories, or promotional products. Countertop displays often include compact units, such as product bins, tiered racks, or branded display boxes, that maximize visibility and encourage customer interaction. By placing products directly in the customer's line of sight during checkout, retailers can effectively boost sales. Countertop displays are versatile and can be easily updated to reflect seasonal promotions, new arrivals, or limited-time offers.
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