It marketing - Import export

Client Symphony Solutions, Agile and Cloud Transformation company, announced a new branding celebrating its 10 years mark. Company wanted to explore ways to evolve their branding. Ideas and visual expressions had been added over the years, and greater cohesion was now needed. The branding results from one year of preparation – company-wide focus groups to assess, through visual cues and word selection, employees’ own feelings about the company. This was followed by internal and external research to learn lifestyle and leverageable benefits Result Though implementation is still recent, early results show: • higher response by potential clients and candidates on LinkedIn; • brand awareness at 62% in Lviv, Ukraine; • the popular branding video has been viewed by over 53,000 people in the first month. To read the full Case Study, please visit Symphony Solutions website.

Alliance experts can help you optimize the outcomes through better booth design, pre-arranging meetings and manning your booth. We have done this before for various customers.

Finding distributors might be straightforward, but discovering the right one that drives revenue for your business is a real challenge. With our Scan-Launch-Grow approach we make this task significantly easier for you! Our local teams have a vast network of distributors and retail channels, know what is important to them and can reach out easily.

If you want to start selling in a foreign market that is relatively unknown for you, you need a clear market entry strategy. This may be different from the strategies you have used so far, since the market structure or the competition is different. Alliance experts helps you to check, adjust or define your market entry strategy, so that your can safely start with a distributor search or with your business development.