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Product development for a sustainable economy. The circular design process comprises four stages and is informed by approaches such as design thinking and human-centred design. Understand - Get to know the user and the system Define - Put into words the design challenge and your intention as the designer Make - Ideate, design, and prototype as many iterations and versions as you can Release - Launch your design into the wild and build your narrative - create loyalty in customers and deepen investment from stakeholders by telling a compelling story. There is no single way to design a product or service that creates no waste and pollution or a business model that keeps products in use for years and years. Our strategy can include: - Product life extension - Safe and circular material choices - Reduce the resources required to make the product - Design for upgradability and repair
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