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Befort Wetzlar is mentioned and recommended in the relevant Internet forums as a coater of telescope mirrors. We serve customers in astronomy, natural sciences and technology, supporting users with our technical knowhow. After all, you can't enjoy the best possible view of the universe without maximum reflectivity and robust mirrors.
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The perfectly matched components promote the product launch of Unilever at the POS both as product bearing components and as components that enhance product presentation. The display made entirely out of corrugated board creates an outer space ambience and showcases the product for the target group. An archway made of elliptical columns serves as an eye-catcher even from a distance. Floor stickers draw shoppers to the promotional zone.
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The impetus for the product presentation at the POS was an online contest with the chance to win a trip to outer space. A giant spaceship made entirely out of corrugated board overlays a pallet display each in the cockpit and the rear part. A large rocket emits real smoke. Two smaller displays resembling rockets and the apparently weightless, floating shelf hangers launch the space mission in retail.
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