KURA PLAST

Colour, material and shape are sometimes not enough to illustrate the full product identity. Our Marketing and R&D teams studied how we could give your packaging “texture” using surface effects: wood, ceramic, slate, granular, etc. There are many ways in which to personalise your packaging

We have devised a sealable container whose design has been carefully studied for round minced meat or breaded products. A specific engraving illustrates the product’s identity. My Homeburger is a dividable container for eating separately and suits a wide range of round meats: hamburgers, chicken burgers, pork burgers, veal burgers, breaded fish, soy bean burgers, etc

This concept is the result of a creative in-house development approach, providing a new packaging solution with the principal goal of offering maximum product visibility. It goes hand in hand with the growing popularity of “packaged” meals in the salad meal market.

There is nothing close to this innovation on the French market. It provides manufacturers in the drinks and snack food sector with a new product concept, opening up the number of possible combinations of cobranded products.