Breakfast cereals - Import export

Innovative shapes combined with taste and nutrition With increasing consciousness about healthy eating, cereals, especially extruded cereals, are becoming a standard feature in many households. “Rice-crispies”, “Fruit rings”, “cocoa cereal flakes” are some of the more common extruded cereals. A cereal like product in single piece bite size positioned for consumption alone and as a snack is a sweet snack. Raw-materials: Unlike many single cereal based conventional products, extrusion can be used to produce multi-cereal products with better nutritional balance. Similarly special nutritional requirements of specific group of consumers can be met through suitable selection of the raw-materials. Extruded products can be made in attractive shapes to increase their acceptability among children and introduce the concept of health with fun. Process: Production of cereals is usually a multi-stage process.

Long-lasting staple products Though food-extrusion is often associated with "fun" products like snacks and breakfast-cereals in a wide variety of shapes, sizes, colours and flavours targeted to children, the technique is also employed for some staple foods. One such product category is that of "flat-bread" or "crisp-bread". "Flat-" or "crisp-bread" is essentially an extruded strip that is cut into specified length and dried to a low enough moisture level to enable a long shelf life under ambient conditions. The advantages of the extruded flat-bread are - Option of using various blends of different cereals to achieve desired taste, texture and nutritional value Long shelf life without special storage environment Easy transportation and use for different occasions Diverse uses; can be eaten with various toppings, or asa sandwich with a filling in between two slices.