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Belgium, Bruxelles
89km
...Advertising generates awareness, thanks to a very high repetition of messages directed at nearly the entire population. The audience for advertising continues to grow each year, without fragmentation as seen in most other media. The cost per contact for advertising is 2 to 16 times lower than that of other media. The relationship to memorability impact always favors advertising. Even though advertising is a mass medium, young, female, and high-income targets are overrepresented.
Belgium, Waterloo
83km

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